Pantone Color of the Year: Viva Magenta Wedding Inspiration


film photography

super 8

Pantone describes their color of the year, Viva Magenta, as “brave and fearless” and I couldn’t agree more! It’s the perfect mix of pink and red and makes for the perfect bold wedding color or wedding accent color. There are truly so many ways to incorporate it into your wedding day. Keep reading for some Viva Magenta wedding inspiration!

a close up of the viva magenta custom vow books

Viva Magenta Wedding Stationery

Whether you choose to incorporate Viva Magenta as your wedding stationery color, text color, or calligraphy color, there are dozens of ways you can work it into your wedding stationery. I love showing off this amazing work from my preferred calligraphy vendor, Calligraphy by Ally! She is an amazing local vendor in the New England area and her work is just exquisite. I can’t wait to continue to partner with her throughout 2023 and beyond. I love how Ally incorporates trends like this deckle handmade paper with a touch of gold leaf. I mean talk about artistry! She also created those lovely name scrolls, too.

I also have to give a major shout-out to my friend Jamie from Champagne & Grit. She provided the lovely ring box, ribbon, and wax seal. Jamie is a one-stop shop for all things “flat lay.” She has everything from hand-crafted wax seals to ornate little frames that fit perfectly around ring boxes. She has it all, and I absolutely LOVE partnering with her for wedding flat lays like these!

Viva Magenta Wedding Flowers

a close-up of the Viva Magenta custom vow books Pantone Color of the year 2023

Another way to use Viva Magenta on your wedding day is in your wedding flowers! You could have a floral runner or arrangements that incorporate this lively color. Another option is to have a Viva Magenta wedding arch. Wedding arches are great because frequently you can use them as the backdrop for your ceremony and also at your reception if you have a sweetheart table. Viva Magenta pairs so well with other pinks, reds, oranges, white, and greenery. You really can’t go wrong with Viva Magenta wedding flowers!

Viva Magenta Wedding Details

You can also incorporate Viva Magenta into your wedding details such as your linens, your dessert, or your signage and paper goods. I love when couples incorporate their personalities into their wedding days, and frequently that’s done through the wedding details. Linens are a great way to add personality to your wedding reception space! You can mix and match for a fun ambiance, and linens are the perfect place to add in Viva Magenta accents. Other places include your desserts – whether it’s floral accents on your cake or vibrant mini tarts on your dessert table, there are so many ways to include Viva Magenta. Lastly, paper goods are the perfect place to add in a pop of color like Viva Magenta. Your wedding signage, menu cards, and custom napkins are awesome options.

Planning your own Viva Magenta Wedding?

We are your go-to wedding photographer and wedding videographer duo! We offer Super 8 wedding films, 16mm film photography, 35mm film photography, and digital wedding photography. All of our packages now include hybrid wedding photography, so you get the best of both worlds when it comes to wedding photography. Reach out to book us today! We’re based in New England but love to travel, so be sure to get in touch today!

a close-up of the Viva Magenta custom vow books Pantone Color of the year 2023

Vendor List:

Photographer and Filmmakers: Castillo Holliday Photo + Film, Insta: @castillohollidayphotoandfilm

Calligrapher: Calligraphy by Ally, Insta: @calligraphy_by_ally

Flat Lay Designer: Champagne & Grit, Instagram: @champagneandgrit


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