In the heart of the South Shore, nestled in the charming town of Quincy, lies the flourishing oasis of Two Rams Studio. When Isabelle, the visionary behind this blooming floral business, decided to take the leap into full-time floral creations, a unique branding session was born. I had the privilege of embarking on a three-day journey with Isabelle, documenting her artistry in her natural habitat.

Meeting Isabelle: A Spark of Creativity

Our encounter began in July, at a creative shoot where Isabelle shared her passion for floral design and her exciting venture into full-time entrepreneurship. Captivated by her story, I eagerly joined Isabelle on a multi-day exploration of her world, allowing me to intimately capture the essence of Two Rams Studio beyond the confines of traditional branding sessions.

The Concept: Redefining Branding through Authenticity

Gone are the days of sterile backdrops and forced poses; this branding session epitomized a new era of storytelling. With a camera in hand, I shadowed Isabelle like a stealthy documentary gremlin, blending into the backdrop to witness the magic of her creative process unfold in real-time. From the vibrant hues of freshly picked blooms to the processing of the florals, every moment captured on film encapsulated the raw authenticity of Isabelle’s artistry from start to finish.

Day One: Blossoming Beginnings

Our journey meandered through the picturesque landscapes of the South Shore, from beautiful fields of wildflowers to the cozy confines of Isabelle’s home studio in Quincy. Each locale provided a unique backdrop for the narrative of Two Rams Studio to unfold, painting a vivid picture of Isabelle’s dedication, creativity, and unwavering love for her craft.

Day Two: Into the Heart of Creativity

Through the lens of our documentary-style branding session, we peeled back the layers of Two Rams Studio, revealing the untold story behind the petals and stems. It was not just about showcasing the final floral arrangements, but delving into the soulful journey of a passionate entrepreneur carving her path in the world of floristry. We believe the beauty in these documentary style branding sessions is showing the day to day behind the scenes of your business, not just the end results. 

Day Three: Capturing Authenticity

As the sun set on our three-day session, I had not only captured beautiful images (entirely on film, of course) but also created a connection with Isabelle and her life story. Two Rams Studio had been immortalized on film, a timeless tribute to the artistry and authenticity that defines Isabelle’s floral creations.

Embrace Your Story Through Your Branding Session

In a world captivated by staged perfection, this branding session stood as a testament to the power of genuine storytelling and embracing authenticity in every frame. The journey with Two Rams Studio had transcended mere documentation; it had become a celebration of passion, creativity, and embracing this new side of Isabelle as a full-time florist.

Castillo Holliday Photo And Film

To Isabelle and Two Rams Studio, thank you for entrusting me with your story, your art, and your journey. Here’s to capturing the magic of authenticity, one frame at a time.